Hi! 👋 My Name is Zach!
I was an unusual high school student with a passion for both basketball and creativity. This combination led me to write for a small, now-forgotten art magazine, assist in coaching a state championship high school basketball team, and ultimately, discover my love for design and its impact on brands and people. My background in design, coaching, and writing drives how I approach strategy creation. I love design thinking, brand building, and discovering how people interact with brands and businesses.
I am currently a Senior Brand Strategist at Scorpion Marketing.
What I Do
Brand strategy
Brand identity
Brand positioning
Brand architecture
Brand experience
Verbal identity
Competitive analysis
Brand research
Market research
Design strategy
Design sprints
Former Clients
Authority Brands
CBAC
Fuller University
Glide SF
OTIS
PRIVA
Sennheiser
ServiceMaster
University of Chicago Medicine
Verizon
WeWork
Waste Management